10 Expert Tips For Creating Your Next Lead Generation Landing Page
Now that we’ve run through those critiques, I thought it would be good to pull together a recap of the most important lessons we’ve learned that you can use for your next lead generating pages. Use these tips and you’ll be creating pages that convert better.
Every business that has an online presence can benefit from professional lead generation from PPL SEO.
- Previews: If you are giving away written content (eBook etc.) then include a short barrier-free preview. Like Amazon’s “Look Inside”.
- Form headers: Your form header should describe why someone should fill in your form and what they’l get.
- Form CTA: The button copy should reinforce #2 and describe what will happen when it’s clicked.
- Encapsulation: Keep your form in a high-contrast container to make it stand out from the rest of the page.
- Ask a question: Make your headline a question to encourage people to think about the answer or have to complete your form to get the answer.
- Message match: Ensure the page content (primarily the main headline) matches your upstream ad copy very closely. This is good or building strong information scent (for humans) and good for increasing your quality score if you’re doing PPC.
- Use video: To make things simple – just read this.
- One at a time!: Don’t have multiple CTA’s and links everywhere to leak people away. That’s what your homepage is for.
- The confirmation page: Put social sharing buttons and bonus giveaways on your confirmation page so they are in position at the highest point of lead warmth and to de-clutter your main page.
- Testimonials: Make them authentic, and when sourcing them, ask your customers directly for examples of how your product or service has benefited them. Dollar signs and numbers work best.
If you have wondered how start up business grow their online business fast, 90% of the time they involve or contract the services of professional Internet Marketing team. Pay Per Lead SEO work with the Gold Coast web design team from InfoLink IT and their Internet Marketer team to develop turn key SEO programs that generate leads fast for all different businesses.
To find out more about Pay Per Lead SEO Fast Track SEO Landing Pages call Info Link IT on 1300 663 664 or visit www.pplseo.com.au Australia’s most respected SEO lead generation company.
Posted on Friday, 24th October 2014 in the
Business category.